The Biggest Innovation in Pocket Squares since the Pocket Square

Anyone that knows me knows I’m old school. Most of my suits are 3-piece suits. I wear my great uncle’s pocket watch with them every once in a while. The pen most often found in my breast pocket is a fountain pen. I only wear pants on the golf course (update: I wear shoes and a shirt too, but I won’t wear shorts). The last two pairs of shoes I bought were wingtips (not yet on the site but very, very soon!). I fastidiously fight off my ever-encroaching beard with top-notch shaving sundries. I use a lot of parentheses to clarify my remarks (especially if I think people I don’t know won’t detect my sarcasm).

I’ve also been known to rock a pocket square a couple times a week. Most men, however, don’t even try a pocket square since they’re unsure how to fold one properly. So it’s a quaint flourish resigned to those that care to take the time to understand it. And besides, when was the last time you heard of someone announcing an innovation in pocket squares? Never, that’s when.

In January, at Market in New York, I was introduced to a Ghanian named Edward Armah whose products I was told "I had to see." Since Ghana has eliminated the US from the last 2 World Cups, Edward was starting with 2 strikes against him, but his products did blow me away, and I’ve been waiting to properly introduce them.

I’ve mentioned before his reversible bow ties which are brilliant (recently seen on Jay-Z during a black tie gala), but I’ve been silent on the blog thus far on the Pocket Circle. The Pocket Circle is essentially a pocket square for the gentleman that doesn’t want to know how to fold a pocket square. This means that Pocket Square Purists (or PSP’s as they would be called if anyone bothered to create an acronym for them) will scoff, and I understand their commitment to tradition. Still, no matter how many telegraphs they send me, I’ll still reach for a Pocket Circle once or twice a week because I love the look and I love the ease.

We’ll have video for this soon, but since Edward sent this graphic along, it does a pretty good job of illustrating how his "pocket round" works. For those that, ironically, work to achieve sprezzatura or artful dishevelment, this is your new pocket square.

Folding the Pocket Circle

I have the second great innovation in Pocket Squares that PSP’s will hate, but I haven’t found the time to work on it. Maybe in 2012…

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Wingtip Founder & CEO, Ami Arad is the quintessential modern gentleman. He has distinctive taste, an eclectic style, and dresses for every occasion. Ami developed his vision for Wingtip at a young age; even back in high school where four years of speech and debate meant weekends wearing a coat and tie, he was in his element. Years of working in upscale men’s clothing stores and socializing in cigar shops, coupled with his entrepreneurial spirit, inspired Ami to develop Wingtip, a men’s specialty store and private social club.

One comment

  • Very interesting. I wear a pocket square almost every day, but I’m pretty lackadaisical about folding it; usually I just shove it in and mush it around a bit until it looks tidy enough.
    Is it wrong to confess that in this I’m inspired by the costume design for the character of British Ambassador Lord John Marburry on “The West Wing”? He was a cheerful drunkard, always a bit ragged around the edges but dressed in beautiful suits. They evidently decided that OF COURSE he would always have a well-chosen pocket square, but in most scenes it flops about because His Lordship hasn’t bothered to fold it at all.

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